University of Sheffield researchers developed the survey in an effort to investigate fans' commitment to soccer, their attitudes towards a number of different types of behavior often considered as gamesmanship, and whether they would disapprove of these actions by players from their team or from the opposition. The survey is part of a wider study, which will record instances of cheating throughout the World Cup and determine the extent to which the tendency to cheat is a result of personal attitudes, team traits, or a consequence of a specific match situation.
Full story at Futurity.